Cookies policy

The website uses cookies – both its own and those placed by third parties.

The information presented below is intended to inform the user of more details about the placement, use and management of cookies used by the website. Also present are some useful links related to this topic. If you need more information and it is not found below, you can contact us at:

Please read the following information carefully:

This website uses cookies in order to improve the browsing experience of visitors and to provide services adapted to the needs and interests of each.

In accordance with the EU “e-Privacy” Directive, in force since May 26, 2012 and with the provisions of Law no. 506 of November 17, 2004 regarding the processing of personal data and the protection of private life in the electronic communications sector, all website visitors are asked for their consent before cookies are sent to their computers.

The website installs cookie modules only to allow the improvement of the functions offered, so that the experience occasioned by visiting the website becomes more pleasant. The TRANSPARENT DESIGN SRL company does not use cookie modules to collect, process, disseminate or record personal data.

For more information about the data processing carried out by the company TRANSPARENT DESIGN SRL, please access the Privacy Policy.

Cookies play an important role in facilitating the access and delivery of the multiple services that the user enjoys on the Internet, such as:

  • Customize certain settings, such as:
    • the language in which a website is viewed;
    • the currency in which certain prices or tariffs are expressed;
    • keeping the options for various products (sizes, other details, etc.) in the shopping cart (and memorizing these options), thus generating the flexibility of the "shopping cart";
    • accessing the old preferences by accessing the "Forward" and "Back" buttons
  • Cookies provide website owners with valuable feedback on how their websites are used by users, so that they can make them even more efficient and accessible to users;
  • Allow multimedia or other applications from other websites to be included in a specific website, to create a more valuable, useful and pleasant browsing experience for the user;
  • Improve the effectiveness of online advertising.
  • Essential cookies for the operation of the website: they allow the storage of information entered in the forms, manage and ensure access to the reserved areas (the service requested, the contents of the shopping cart, etc.);
  • Functional cookies: allow adapting the presentation of the website to the display preferences of your terminal (language used, display resolution, etc.) and thus personalize your access to the website;
  • Analytical cookies (or "audience measurement cookies"): collect, anonymously, traffic data to establish statistics and traffic volumes (number of visits, pages viewed, etc.) and to know the use of the elements that make up this website (sections and pages consulted, etc.), allowing us to monitor and improve the quality of our services. Thus, this website uses Google Analytics, a website analysis service provided by Google Inc.
Depending on the storage period after they are placed in your browser, cookies can be:
  • Session cookies: they remain on the device as long as the browser is open. They expire when the browser is closed;
  • Persistent cookies: expire at a fixed point in time or if they are manually deleted from the browser. Persistent cookies also include those placed by a website other than the one the user is visiting at the time - cookies placed by third parties - which can be used, anonymously, to remember a user's interests, so that to deliver advertising that is as relevant as possible to the user.

A cookie contains information that connects a web browser (user) and a specific web server (website). If a browser accesses that web server again, it can read the information already stored and react accordingly. Cookies ensure a pleasant browsing experience for users and support the efforts of many websites to provide user-friendly services, for example, online privacy preferences, website language options, shopping carts or relevant advertising.

Certain sections of content on some websites may be provided by third parties/providers (for example news-box, a video or an advertisement). These third parties can place cookies through another website and they are called “third party cookies” because they are not placed by the owner of the respective website. Third party providers must also comply with applicable law and the privacy policies of the website owner. Cookies placed by other websites are under their control and responsibility.

These cookies on may come from the following third parties:

  • Google (for example, Google Analytics, Google Adwords) – may run promotional campaigns, including remarketing campaigns that use cookies;
  • Social networks (Facebook, Twitter, Linkedin, Google+).
A visit to this website may place cookies for the purposes of:
  • Increase in website performance;
  • Analysis of visitors;
  • Retargeting;
  • Advertising;
These cookies may come from third parties.

Performance cookies:

  • This type of cookie remembers the user’s preferences on this website, so that it is no longer necessary to set them each time the website is visited (for example, the volume settings for the video player, the video streaming speed with which the browser is compatible).

Cookies for visitor analysis:

  • Each time a user visits this website, the analytics software provided by a third party generates a user analysis cookie. This cookie tells us if you have visited this website before. Your browser will tell us if you have this cookie, and if you don’t, we’ll generate one. It allows tracking of unique users who visit us and how often they do so. As long as you are not registered on this website, this cookie cannot be used to identify individuals, they are only used for statistical purposes.

Cookies for geotargetting:

  • These cookies are used by software that determines which country you come from. It is completely anonymous and is only used to target content – ​​even when you are on our page in Romanian or another language, you receive the same ad.

Cookies for advertising:

  • These cookies allow us to find out whether or not you have viewed an online advertisement, what type of advertisement it is and how long it has been since you saw the advertisement message. These cookies are also used to target online advertising.
  • We may also use third-party cookies for better advertising targeting, to show, for example, holiday advertisements – if the user has recently visited an article on the website about holidays. These cookies are anonymous, they store information about the viewed content, not about the users.
  • We also set anonymous cookies through other websites on which we advertise. By receiving them in this way, we can use them to recognize you as a visitor to that website, and if you subsequently visit our website, we can deliver advertising based on this information.

Advertising provider cookies:

  • The companies that generate these cookies have their own privacy policies, and this website does not have access to read or write these cookies.
  • Third-party cookies can be used to show you targeted advertising on other websites based on your browsing on this website.

Other third-party cookies:

  • On some pages, third parties may set their own anonymous cookies in order to track the success of an application or to customize an application. Due to the way of use, the website cannot access these cookies, just as third parties cannot access the cookies owned by that website. For example, when the user shares an article using the social network button located on a website, that social network will record the user’s activity, not the website on which the button is located.

Cookies store information in a small text file that allows a website to recognize a browser. The web server will recognize the browser until the cookie expires or is deleted. The cookie stores important information that improves the Internet browsing experience, for example:

  • the language settings in which you want to access a website;
  • keeping a user logged in to the webmail account;
  • online banking security;
  • keeping the products in the shopping basket.

Cookies are the central point of the efficient functioning of the Internet, helping to generate a friendly browsing experience adapted to the preferences and interests of each user.

Rejecting or disabling cookies may make some websites impossible to use. Rejecting or deactivating cookies does not mean that the user will no longer receive online advertising – but only that it will no longer be able to take into account the user’s preferences and interests, highlighted by browsing behavior.

Examples of important uses of cookies (which do not require the authentication of a user through an account):

  • content and services adapted to the user's preferences – categories of news, weather, sports, maps, public and government services, entertaining websites and tourism services;
  • Offers tailored to users' interests – retaining passwords, language preferences (for example, displaying search results in Romanian);
  • Retention of child protection filters regarding Internet content (family mode options, safe search functions);
  • Measurement, optimization and analytics features – such as: confirming a certain level of traffic on a website, what type of content is viewed and how a user arrives at a website (for example, through search engines, directly from other websites etc.). The owners of the websites run these analyzes to improve the websites, for the benefit of the users.

Cookies are NOT viruses. They use plain text formats. They are not made up of pieces of code, so they cannot be executed, nor can they run automatically. Consequently, they cannot be duplicated or replicated on other networks to run or replicate again. Since they cannot perform these functions, they cannot be considered viruses. Cookies can, however, be used for negative purposes.

Because they store information about users’ preferences and browsing history, both on a particular website and on other websites, cookies can be used as a form of Spyware. Many anti-spyware products are aware of this fact and constantly mark cookies for deletion as part of their anti-virus/anti-spyware deletion/scanning procedures. In general, browsers have integrated privacy settings, which provide different levels of cookie acceptance, validity period and automatic deletion after the user has visited a certain website.

Other security aspects related to cookies

Since identity protection is very valuable and represents the right of every Internet user, it is advisable to know what possible problems cookies can create.

Because through them, information is constantly transmitted, in both directions, between the browser and the website, if an attacker or unauthorized person intervenes during the data transmission, the information contained in the cookie can be intercepted. Although very rare, this can happen if the browser connects to the server using an unencrypted network (for example, an unsecured Wi-Fi network).

Other cookie-based attacks involve misstating cookies on web servers. If a website does not require the browser to use only encrypted channels, attackers can use this vulnerability to trick browsers into sending information over unsecured channels. The attackers then use the information to gain unauthorized access to certain websites.

It is very important for users to be careful in choosing the most suitable method of personal information protection.

Tips for safe and responsible browsing, based on cookies

Due to their flexibility and the fact that most of the most visited websites, including the largest ones, use cookies, they are almost unavoidable. Deactivating cookies will not allow the user access to the most widespread and used websites, including: Facebook, Twitter, YouTube, Gmail, Yahoo and others.

Here are some tips that can ensure that you surf without worry, but with the help of cookies:

  • Customize your browser settings, regarding cookies, to reflect a comfortable level of cookie security for you;
  • If you don't mind cookies and you are the only person using the computer, you can set long expiration periods for storing browsing history and personal access data;
  • If you share computer access, you may consider setting your browser to delete individual browsing data each time you close the browser. This is a variant to access the websites that place cookies and to delete any visit information, upon closing the browsing session;
  • Install and constantly update your antispyware applications. Many spyware detection and prevention applications include detection of attacks on websites. Thus, it prevents the browser from accessing websites that could exploit the vulnerabilities of the browser or download dangerous software;
  • Make sure your browser is always updated. Many of the cookie-based attacks are carried out by exploiting the weak points of the old versions of the browsers.

Cookies are everywhere and cannot be avoided if you want to enjoy access to the best and biggest websites on the Internet – local or international. With a clear understanding of how they work and the benefits they bring, you can take the necessary security measures so that you can surf the Internet with confidence.

There are people for whom the storage of information extracted from their computer or mobile device is relatively invasive, especially when the information in question is stored and used by third parties unknown to them. If you prefer, you can block all cookies or only some of them or even remove cookies that have been installed on your terminal. However, be aware that you may not be able to use certain functions.

To enable this block, you need to change your browser’s privacy settings. Some third-party operators have developed tools whose modules allow opt-out of data collection and use. Disabling and refusing to receive cookies may make certain websites impractical or difficult to visit and use. Likewise, refusing to accept cookies does not mean that the user will no longer receive/see online advertising.

It is possible to set the browser so that these cookies are no longer accepted, or the browser can be set to accept cookies from a specific website. But, for example, if a user is not registered using cookies, he will not be able to leave comments. All modern browsers offer the possibility to change cookie settings.

These settings are usually found in the “Options”, “Settings” or “Preferences” menus (buttons) of the browser.

To understand these settings, the following links may be useful. Otherwise, you can use your browser’s “Help” option for more details.

For more information related to the use and management of cookies, as well as details on privacy related to online advertising, you can also access the following websites/links:

TRANSPARENT DESIGN SRL reserves the right to modify or supplement this Cookies Policy as a result of any changes or additions to the applicable Regulations regarding the processing of personal data and the protection of privacy in the electronic communications sector.

Any modification of this Cookies Policy will, in any case, be available once published on our website.